Now, after the "why" and the "what" of innovation, questions started to come about "how". As I did not want to go into complex processes and stage-gate method "à la Cooper", I decided to quickly design meta-rules for innovation. Below is a picture of the first version of what I then called "Agile Innovation".
From my experience, the most important rule is the third one, open experience was in my opinion a way to get rid of stereotypes. That's probably the biggest hindrance to innovation. Later we all heard about innovation being a mindset or attitude. Actually, it's more than a mindset, it should become a way of living in the world of value creation !